News

Microsoft Reassesses Pakistan Operations After 25 Years

9481
05
Jul

After a quarter-century of operations, Microsoft is re-evaluating its presence in Pakistan. The tech giant is adjusting its operational model in the region.

Microsoft emphasizes its commitment to user privacy. The company, along with its vendors, utilizes cookies and similar technologies to enhance services and personalize user experiences.

Users have control over their privacy settings. Options include consenting to personalized content and ads or managing preferences to object to legitimate interests. These settings can be adjusted at any time via the ‘Manage Preferences’ link.

Microsoft and its partners process data for several purposes, including:

  • Using precise geolocation data.
  • Actively scanning device characteristics for identification.
  • Storing and/or accessing information on a device.
  • Personalized advertising and content.
  • Advertising and content measurement.
  • Audience research.
  • Services development.

Microsoft works with a number of partners to deliver these services. Learn more and manage your preferences to control your data.

Keywords: Microsoft, Pakistan, privacy, data, personalized advertising, user preferences, technology, operations.

Ngoc Vy

Ngoc Vy is a tech journalist specializing in artificial intelligence, emerging technologies, and their societal impact. She combines technical rigor with on-the-ground coverage of Vietnam’s startup ecosystem, from AI ethics debates to gov-tech adoption. Ngoc Vy is also passionate about bridging the gender gap in STEM journalism.