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Alexa’s Always Listening: Amazon’s New Privacy Shift

Amazon is set to retire its “Do Not Send Voice Recordings” privacy setting on March 28th. This change comes as the company pushes forward with Alexa+, its enhanced subscription-based assistant service.

As Amazon gears up to launch a generative AI-powered Alexa, privacy concerns are mounting. The rollout of Alexa+ to Amazon Echo devices means users may have to compromise on privacy to fully utilize the AI voice assistant and maintain the functionality of their existing devices.

What does this mean for you?

  • All voice interactions with your Echo devices will be sent to Amazon.
  • The previous option to prevent voice recording storage is being removed.
  • This change is linked to the introduction of Alexa+, which leverages AI to enhance the assistant’s capabilities.

The move raises questions about data usage and user control, prompting a deeper look into the balance between AI innovation and personal privacy.

Source: Scharon Harding, Ars Technica

Topics: Amazon, Alexa, Privacy, Amazon Echo, AI

Ngoc Vy

Ngoc Vy is a tech journalist specializing in artificial intelligence, emerging technologies, and their societal impact. She combines technical rigor with on-the-ground coverage of Vietnam’s startup ecosystem, from AI ethics debates to gov-tech adoption. Ngoc Vy is also passionate about bridging the gender gap in STEM journalism.